Contrarian Rules according to David Dreman:
- Do not use market timing or technical analysis. These techniques can only cost you money.
- Respect the difficulty of working with mass information. Few of us can use it successfully. In depth information does equalise in depth profit.
- Do not make investment based on correlations. All correlations on the market, illusions or not, will soon shift and change.
- Tread careful with current investment methods. our limitation in processing information prevents the successful use of them.
- There are no highly predictable industries in which you can trust the market forecasts. Relying on these estimates will lead to trouble.
- Analysts forecasts are usually optimistic. Make the appropriate downward adjustment to your earnings estimate.
- Most current security analysis require a precision in analysts estimates that are impossible. Avoid methods that demand this accuracy.
- It is impossible in a dynamic world to forecast the future based on the past.
- Be realistic about downside of an investment. Expect the worst to be worse than your estimates.
- Take advantage of analyst forecast error and invest in stocks out of favour.
- Positive and negative surprises affects favoured and un favoured stocks very differently.
- (A) Surprises as a group improves out of favour stocks and impairs favoured stocks. (B) Positive surprise has a major effect on out of favour stocks and limited on favoured stocks. (C) Negative surprise have little impact on out of favoured stocks and a major stock value impact on favoured stocks. (D) The effect of an earnings surprise continues for a longer period.
- Favoured stocks under perform the market while an out of favour stocks out perform the market but the reappraisal happens slowly.
- Buy solid companies, currently out of favour of the market. measured by the price/earnings, price/cash flow, price/book value or by their high yields.
- Don´t speculate on highly priced concept stock. Blue chip stock can be profitable for everyone.
- Trade as little as possible. Keep stocks for years!
- Buy only contrarian stocks based on their superior performance.
- Invest in 20 to 30 stocks equally. Diversified in 15 industries.
- Buy only large or medium sized companies that are traded on the stock exchange.
- Buy the least expensive stock within one industry based on the four factors.
- Sell a stock when its P/E is close to the P/E of the total market.
- When investing consider what can be important for the stock in the future.
- Don´t believe short term numbers from brokers and analysts.
- Look into a companies prior ability of profit and loss.
- Don´t be seduced by a current high value deviating from the base value. Long term returns will be re-established both going down as well as up.
- Don´t expect your strategy to work directly. Give it time to start working.
- The push towards average return is fundamental for a market.
- It is safer to project an over reaction of speculators in comparison to the companies themselves.
- Financial and political crisis leads speculators to sell stocks. This is the moment to buy!
- In a crisis carefully evaluate the reasons for the lowered stock value. In most cases it will be based on nothing.
- (A) Diversify extensively. No matter how cheap a group looks you can always get a clinker. (B) Use the lifelines. In a crisis they work even better and will give you good opportunities.
- Volatility is not risk. Never take advice which are based on volatility.
- Avoid small fast-track mutual funds. They usually ends with a cliff!
- A given in markets is that perception change over time.
Small Cap Investing according to David Dreman:
- Buy companies with strong finance. Usually 40% of capital.
- Buy companies with increasing dividend and above average market yield.
- Pick companies with above average earnings growth rate.
- Diversify widely. Twice as many small cap as large cap stocks.
- Be patient. Many years nothing happens but when it happens it goes fast and high.
- Don´t trade thin issues with large spreads unless you know you have a winner.
- Consider not only commission fees but also bid/ask spread to see your total costs.
Indicators for companies according to David Dreman:
- A strong financial position .
- Many favourable operations and ratios as possible.
- A higher earnings growth than the market.
- Be conservative with earnings estimates.
- An above average dividend yield which can be sustained.
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